Susan Lindner is the Founder and CEO of Innovation Storytellers, a leading innovation storytelling consulting firm. She is a highly sought-after keynote speaker, workshop leader, messaging strategist, storytelling coach, and the world’s leading expert on innovation storytelling.
Susan draws from her initial experiences as an anthropologist and international aid worker in rural Thailand in the 1990s, where she shared stories that helped at-risk populations disproportionately affected by AIDS to slow the virus’ spread. Today, as a 20-year communications expert, she is committed to using those same storytelling skills to inspire innovation leaders everywhere to become incredible storytellers and ensure that their innovations get the resources, runway, and recognition they deserve.
Susan is the host of Innovation Storytellers, a weekly podcast that takes the mystery out of how to communicate breakthrough ideas to the people who matter most. Every week, Susan interviews top global innovation leaders from companies like Amazon, Bloomberg, Cisco, Corning, and Tesla about the stories that moved their innovations past the boardroom, lab, and production line and into our everyday lives.
Susan speak at global conferences, consulates, and trade organizations. She has worked with C-level leaders and teams from over 60 countries at Fortune 100 companies like GE, Corning, Citi, AT&T, Arm & Hammer on their innovation storytelling strategies. The result? Those innovation leaders become incredible storytellers who go on to change the world. Susan is driven to ensure every breakthrough idea reaches its finish line through powerful stories that connect to every listener and power that brilliant idea forward.
How can innovation leaders retain top talent in the midst of intense disruption, massive change, and an uncertain future? Stories. Watch Susan as she provides a blueprint for creating stories that act as the critical link connecting employees to a higher purpose beyond the 9-5.
Want to learn how top CEOs are crafting stories that move audiences to embrace disruption? Watch Susan in this webinar as she talks through a framework for turning your message into a movement that others will follow, and learn how to tell your innovation story in a way that inspires people to become evangelists, followers, and fans.
In this episode of This Is Product Management, Susan outlines the top 3 steps to take if you want to create an impactful brand story, and discusses the impact storytelling can have on business growth, product development, and market opportunities.
In this podcast interview for the Drive Profit With Purpose podcast, Fran Biderman-Gross asks Susan what makes a great story, and uncovers how you can leverage storytelling to communicate with key stakeholders, direct organizational initiatives, and drive profits.
What does Innovation Storytelling entail? In this interview, Susan breaks down what Innovation Storytelling means, and how leaders can use empathy, active listening, and a sense of shared history to engage customers with better messaging and communications and get their breakthrough ideas over the finish line.
Susan walks us through the ins and outs of innovation storytelling, and uncovers the cornerstone of building immersive and authentic brand stories. She also underscores the importance of every marketer and every communicator becoming an innovation storyteller, so that customers trust us to use our innovative products and solutions.