When asked about whether we can go back to the way things used to be pre-COVID, Brant Cooper gave a definitive answer:
“We can’t go back to the past.”
For Brant, navigating the dynamic economic landscape of a post-COVID world demands a level of flexibility, agility, and innovative thinking.
There’s a lot of uncertainty during these difficult times, but rethinking our organizations’ current business models and pre-existing cultures can help us create a blueprint that can guide us in the coming years.
In this episode, Brant and I discuss the need for structural and cultural shifts in a post-COVID world and applying a more empathic, human-centered approach to business and leadership.
We also talk about the common characteristics of market disruptors like Thomas Edison and Steve Jobs, and the myth of the visionary leader.
Name: Brant Cooper
Title: Keynote Speaker, NYT bestselling author
Company: Brant Cooper
Brant travels the globe speaking with entrepreneurs and intrapreneurs about how to discover and create new value; about empowering individuals to make the change they want to see in the world.
Brant Cooper is the New York Times bestselling author of The Lean Entrepreneur and CEO of Moves the Needle. With over two decades of expertise helping companies bring innovative products to market, he blends agile, design thinking, and lean methodologies to ignite entrepreneurial action within large organizations.
Brant has a unique take on disrupting our current way of thinking in order to be closer to customers, move faster, and act bolder. He has experienced monumental milestones such as IPO, acquisition, rapid growth, and crushing failure.
He serves as a global keynote speaker, mentor to entrepreneurs, and trusted advisor to corporate executives. His mission is to teach leaders how to find personal and economic growth through creating new value for fellow humans.